I have benefited so much from what technology has enabled me to do, much of which was unthinkable not that many years ago.
Take recording. Having had the privilege of recording in some great studios, I know the magic of being in a room with other musicians and creating something together, playing off each other. On the other hand, the freedom and accessibility that software has given to a vastly larger number of musicians (me included) has been, I believe, a great thing. I recorded a solo album in the late 90’s. It was a daunting proposition to rent a studio, hire musicians, and complete the project. Trying to compete qualitatively with the big dollar major label albums on a shoestring budget was challenging. Even if you did get through those hoops, trying to make your album available to the public was virtually an insurmountable obstacle. If you didn’t have a distribution deal, forget getting your album in stores so people could buy it. That shelf space was the exclusive domain of the majors. Now the only thing stopping a musical artist from making a recording and distributing it world wide is her own resolve and imagination.
All to say, I am an unapologetic proponent of the capabilities technology has afforded artists. There is, however, a rub. We have in front of us unprecedented opportunities, but they come with unprecedented challenges. Both require us to enter our work with a heightened discipline. Technology, the great facilitator, can also be the greatest thief. The same tools that give us revolutionary means of connection, production and distribution can also steal our time and attention, which can undo the very creative life we’re seeking to exercise.
The challenge of utilizing these amazing tools while guarding our time and attention is no small feat. At any minute, during our creative work, we are vulnerable to having our time sabotaged by an email alert, a text ding, or a notification that someone has mentioned us online somewhere. I wrestle with these distractions every day. I know this: nothing yields a greater harvest from my creativity than to do the creative work. It seems more than worthwhile to consciously and deliberately build in healthy boundaries and safeguards to insure that we reach our creative potential, and not just become information consumers.
Here’s some articles that have helped me with this daily challenge:
Staying Grounded in the Age of Information Overload
How Effective People Handle Email
How I Gave Up Email and Reclaimed 3 Hours a Day